SESSION Maas in Vlaanderen en Nederland
PRESENTATION Piloting MaaS in Antwerp
MARIJKE DE ROECK (Antwerp, Belgium) works for the Antwerp department of Urban Development (City of Antwerp). She is responsible for the team ‘Smart ways to Antwerp’. She started working on mobility in 2011 and has covered quite some road since then, bringing in her expertise as city marketeer, market researcher and as change manager.
Smart ways to Antwerp
At the beginning of 2016 the city of Antwerp launched the ‘Smart ways to Antwerp’ programme. This programme targets employers, employees, visitors, students and small business and promotes sustainable mobility in a subtle way using a combination of old recipes and innovative techniques such as MaaS.
Favourite rock song? Brown eyed girl – Van Morrison